Celebrities are using Twitter more and more now as a way to get paid instead on tweeting there thoughts or feelings in 140 characters or less. Twitter has been around for 5 years now and is changing the business of celebrity endorsements. Stars are getting paid to praise products to their fans who are followers. Celebrities can get paid as much as $10,000 or MORE per post to talk about anything from clothes, cars, and even movies on Twitter. For example Snoop Dogg (Snoop Lion) tweeted about how good Toyota Sienna minivan is. Or Khloe Kardashian tweeted about how old navy has great jeans "want to know how Old Navy makes your butt look scary good? Ask a Kardashian" Although what companies need to understand is this might not be the best way to promote there products by celebes tweeting because it can be much harder to measure whether their tweets lead people to spend on their product.
http://cbsn.ws/swJPMu
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